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I'm not a journalist, editor, publisher, food writer, art director, art historian, graphic designer, cartoonist, movie critic, historian, television personality, videographer, video editor, software engineer, philosopher, sage, or pundit. I've never been, and I never will be, at least by professional and academic standards. And that's exactly the point. Thanks to the recent explosion of technological innovation, however, I and anyone with a computer or even a high-end cell phone can be any of the above. Sort of. Or pretend to be. Is that a good thing? Yes, according to me. (I am writing that being sort of a pundit, or pretending to be.)
In order to be a journalist, editor, etc., that is, a "real" one, one must be employed as such by a publisher, studio, or religious entity. Or, as a publisher, one must make money. Jonathan's Coffeeblog does not make money, not one red cent. It has a business plan, or more accurately, a non-business plan: 1. It is not about making money, and 2. It is all about not making money.
But why would I say that it is a good thing that amateurs, indeed rank amateurs, might now set themselves up, pretentiously or otherwise, as journalists, editors, etc.? The answer: All of those professions or callings must answer to a higher power, one who shapes, polishes, indeed often or usually dictates their production. The only higher powers I must answer to are my Internet service providers, and one or more gods, should they exist.
Very well, but a skeptic might argue that the plethora of amateurs is overwhelming our media with worthless trash. There are, I assert, two good arguments to refute the skeptics:
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